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Politico
Category: General

Politico is an online, mobile, and print destination for coverage and analysis of Congress, The Whitehouse, and politics in the U.S.

Prebid Detected, v. Prebid not detected. ads.txt resellers
ads.txt Detected (278) Pages Scanned 601
Speed % Faster than 75% of sites ads.txt age days
Ad Slots 95 Ad Units, 63 Elements Pages Scanned 601
Systems Used on Politico

7

Adserving Domains

2

User Data Systems

2

Analytics (Publisher)

1

Authentication

1

Asset Systems

Traffic Trends
2403
Traffic Rank 0.63%
Politico's popularity vs. other publishers.
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1.5
User Page Views 1.4%
Average page views, per user, on Politico
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970ms
Avg Load Time 1.00%
Average page load speed Politico
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Ad Slot Scanner

The Sincera engine crawls a publishers pages (respectfully!) and detects what ad units are on the page. By determining the ad units across Google + Prebid, publishers can use the slot scanner to find any missing mappings in their ad inventory taxonomy.

Why is this important? By eliminating missing mappings across Google and Prebid, publishers can maximize their advertising revenue.

Systems Used on Politico

Company Times Seen Use Company Type Domain
ads.txt policies

Active For Ad Partner External ID Relationship

Deleted Ad Partner External ID Relationship