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The Verge
Category: Technology

The Verge covers the intersection of technology, science, art, and culture.

Prebid Detected, v.4.11.0 ads.txt resellers
ads.txt Detected (212) Pages Scanned 1999
Speed % Faster than 52% of sites ads.txt age days
Ad Slots 77 Ad Units, 49 Elements Pages Scanned 1999
Systems Used on The Verge

1

Adserving Domains

0

User Data Systems

1

Analytics (Publisher)

0

Authentication

0

Asset Systems

Traffic Trends
1350
Traffic Rank 3.06%
The Verge's popularity vs. other publishers.
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1.4
User Page Views 1.0%
Average page views, per user, on The Verge
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1635ms
Avg Load Time 1.00%
Average page load speed The Verge
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Ad Slot Scanner

The Sincera engine crawls a publishers pages (respectfully!) and detects what ad units are on the page. By determining the ad units across Google + Prebid, publishers can use the slot scanner to find any missing mappings in their ad inventory taxonomy.

Why is this important? By eliminating missing mappings across Google and Prebid, publishers can maximize their advertising revenue.

Systems Used on The Verge

Company Times Seen Use Company Type Domain
123,529 Publisher Analytics
90,223 Data Sharing
84,876
84,442 Company
84,340 Adserving
83,040 Adserving
72,866 Authentication
71,646 Data Sharing
63,270
62,555 Publisher Analytics
61,212 Adserving
59,404 Company
55,462 Adserving
54,146 Adserving
44,866 Data Sharing
35,972 Adserving
31,819
27,640 User Syncing
26,976 User Syncing
26,305
24,499
22,705
22,235
21,785
21,551
20,784
20,332
18,953
18,863
18,810
18,152 Publisher Analytics
17,763
16,854
15,928
15,781
15,600
14,797 User Syncing
14,523 Link Shortener
12,476
12,062
10,327
9,507
8,568
7,755
7,727
7,716
6,199
6,026
6,017
5,388
5,325
4,095
3,630
3,585
2,844
1,334
776
357
ads.txt policies

Active For Ad Partner External ID Relationship

Deleted Ad Partner External ID Relationship