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Business Insider
Category: Business

Business Insider is an online platform that offers the latest business, celebrity, and technology news.

Prebid Detected, v.4.21.0 ads.txt resellers
ads.txt Detected (146) Pages Scanned 1470
Speed % Faster than 76% of sites ads.txt age days
Ad Slots 82 Ad Units, 223 Elements Pages Scanned 1470
Systems Used on Business Insider

1

Adserving Domains

0

User Data Systems

0

Analytics (Publisher)

0

Authentication

0

Asset Systems

Traffic Trends
215
Traffic Rank 0.81%
Business Insider's popularity vs. other publishers.
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2.5
User Page Views 0.9%
Average page views, per user, on Business Insider
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1008ms
Avg Load Time 1.00%
Average page load speed Business Insider
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Ad Slot Scanner

The Sincera engine crawls a publishers pages (respectfully!) and detects what ad units are on the page. By determining the ad units across Google + Prebid, publishers can use the slot scanner to find any missing mappings in their ad inventory taxonomy.

Why is this important? By eliminating missing mappings across Google and Prebid, publishers can maximize their advertising revenue.

Systems Used on Business Insider

Company Times Seen Use Company Type Domain
474,515 Publisher Analytics
338,011 Data Sharing
320,054
291,518 Company
255,315 Adserving
233,416 Authentication
221,855 Adserving
214,446 Data Sharing
188,822
173,606 Company
164,580 Adserving
146,648 Publisher Analytics
141,248 Adserving
123,648 Adserving
100,551 User Syncing
67,705
63,205 Adserving
48,968
47,326
46,307
44,663
42,748 User Syncing
42,015
40,045 Adserving
39,014
38,603
35,473
32,320 User Syncing
32,294
27,481
27,074
26,865
26,080 Link Shortener
25,748
22,959
20,584
19,574
19,530
18,701
18,578
15,983
15,797
15,506
14,341
14,039
14,026
13,801
12,765
12,223
12,053
11,808
10,305
9,969
9,034
8,877
8,356
8,245
7,827
7,706
6,518
6,055
5,567
3,581
2,811
1,521
ads.txt policies

Active For Ad Partner External ID Relationship

Deleted Ad Partner External ID Relationship